IN BLANKSTARE NEWS: We’re addicted to likes


 A new study found that social media users are driven by “likes” -- the same way lab rats are driven by food rewards.

A new study found that social media users are driven by “likes” -- the same way lab rats are driven by food rewards.

There’s a reason some people are addicted to social media. A new study found that social media users are driven by “likes” -- the same way lab rats are driven by food rewards. It’s basically “reward learning.” Getting a like gives you that reward high -- so you crave more.