Freckle tattoos have been around for awhile, but they have caught on enough that it is now considered a "trend." People are paying $250 to have the procedure done, with the understanding that it only lasts about a year.
As someone who has a face FULL of freckles, and has hated them her whole life, I am BAFFLED as to why anyone would do this. Sounds like a quick way to waste $250 to me!
Here is an article with some pics of the procedure: https://www.buzzfeed.com/ryanschocket2/tattooing-freckles-on-your-face-is-a-new-trend-and-people?utm_term=.skRBx1dbm#.txNEXZLR3
Here is a video of some girls explaining why they are getting freckles: